Outsourcing giant Capita has announced a strategic reinvestment of cash savings generated from recent cost-cutting initiatives into the development of artificial intelligence (AI)-powered technologies. The company, known for administering the BBC licence fee and managing recruitment campaigns for the British Army, has communicated to shareholders that it expects adjusted revenues to remain ‘broadly flat’ during the current year, while anticipating stronger profit margins through its efficiency improvements.
Capita has expanded its cost-saving target significantly, boosting it from an initial £160 million to £250 million by the end of 2025. To date, the company has achieved £185 million in annualised savings, with a significant portion of these efficiencies stemming from integrating AI technologies and managing voluntary staff turnover. The firm experiences an annual voluntary employee attrition rate of around 21%, particularly in roles such as call centre support, which contributes to the savings target and reduces the need for compulsory redundancies.
Central to Capita’s AI strategy is the launch of the AI Catalyst Lab, a dedicated team focused on accelerating AI adoption across the organisation and for its clients. Since its inception, the Lab has identified over 200 practical AI use cases spanning various operational functions, including contact centre transformation, recruitment automation, document processing, fraud detection, and building safety compliance. The Lab collaborates with leading technology providers like AWS, Microsoft, Salesforce, and ServiceNow to ensure its solutions are scalable, secure, and align with industry needs.
One example of these AI-driven innovations is Capita’s recruitment automation platform built on Salesforce’s Agentforce technology. As one of the first European companies to deploy Agentforce, Capita has introduced the Capita Career Assistant – an AI bot that streamlines the hiring process by matching skills, screening applications, scheduling interviews, and updating records. This technology greatly enhances speed, reduces costs, and improves candidate experience, which is particularly significant for Capita as it recruits approximately 10,000 new employees annually.
Despite a 4.5% decline in adjusted turnover in the five months ending May, the company reported growth in some areas: its public service division saw sales rise by 2.3%, and its regulated services business by 6.4%, partly due to a one-off termination exit fee. However, volumes fell sharply by 21.1% in its contact centre division, largely due to softer telecommunications-related contracts. Nonetheless, Capita secured nearly £1 billion in new contract wins during this period, including substantial deals with the Royal Navy, Southern Water, and Northern Irish schools.
The firm acknowledges that while growth remains elusive, technological investments and operational discipline are beginning to bear fruit. Market analysts have noted that with competitive pressures intensifying in public sector outsourcing, Capita's focus on AI and cost efficiency positions it as an intriguing investment opportunity, especially given the company’s recent performance and renewed strategic direction.
Financially, the firm posted a pre-tax profit of £116.6 million in 2024, a notable turnaround from a loss of £106.6 million the previous year, despite an 8% drop in revenues. Capita also forecast a small increase in profitability for the year ahead, supported by operational savings that help offset challenges such as a £20 million anticipated annual rise in national insurance contributions.
Capita is not only enhancing its internal processes with AI but is also looking beyond traditional outsourcing. Through its corporate venture arm, Capita Scaling Partner, it has invested in Artificial, a technology provider delivering disruptive insurance solutions. These utilise machine learning to automate claims processes and improve risk pricing accuracy, offering a more seamless digital customer journey in the insurance sector.
Chief Executive Adolfo Hernandez described the past year as ‘transformative’ but acknowledged the difficulties faced by employees amid pay reductions and organisational restructuring. He emphasised the revolutionary potential of AI in service delivery and highlighted Capita’s commitment to expanding its AI-driven technology solutions to clients, promising a future where AI amplifies human capabilities and operational efficiency across sectors.
In embracing AI, Capita aims not only to trim costs but to drive client value and innovation, positioning itself for a competitive future in an increasingly technology-driven outsourcing landscape.
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Source: Noah Wire Services