Scottish authors Catherine Rayner, Donna Ashworth, and Elle McNicoll have been celebrated for their recent achievements in the 2025 Readers Awards, a unique literary prize in the UK and Ireland where shortlists are curated by booksellers and winners are chosen by readers themselves. The awards recognise diverse voices across categories, with Ms Ashworth winning the poetry prize for her work To The Women, Ms McNicoll securing the adult fiction award for Wish You Were Her, and Ms Rayner’s children’s book Otto The Top Dog taking the top prize in the picture book category. The ceremony took place at Foyles’ Charing Cross Road branch in London, hosted by author and broadcaster Clare Balding, underscoring the strong connection between authors, booksellers, and readers.
Ms McNicoll, who hails from Edinburgh and now resides in London, expressed heartfelt thanks to Scottish bookshops for their steadfast support of her “proudly neurodivergent books.” Her debut novel A Kind of Spark was adapted into a CBBC television series two years ago, and she emphasised how meaningful it is for an award to be decided by a combination of booksellers' expertise and readers’ choice. Edinburgh-based author Catherine Rayner also praised the independent bookshops in her community, highlighting their vital role in bringing stories and readers together. Meanwhile, Donna Ashworth, from Stirling and known for a viral poem during the Covid lockdown supporting the NHS, spoke of the joy in seeing her book succeed in an award decided both by those who sell books and those who love to read them.
The Readers Awards are a highlight of the Books Are My Bag campaign, which celebrates the essential role independent bookshops play in communities across the UK. This year’s awards saw a 10% increase in voter participation, indicating growing reader engagement with bookseller-curated recommendations. Emma Bradshaw, head of marketing and communications at The Booksellers Association, remarked on the awards’ celebration of how bookshops “connect readers and authors” in meaningful ways, underscoring the importance of local expertise in bringing forward literary talent.
These awards come amid a broader global appreciation and recognition of literature, with other notable honours such as the US National Book Awards and the Booker Prize also highlighting diverse and impactful voices in fiction, poetry, and young readers’ literature. While the Booker Prize honors literary excellence with a shortlist including prominent contemporary authors addressing pressing social themes, initiatives like the Readers Awards and the Books Are My Bag campaign focus directly on the community engagement between booksellers and readers, a vital relationship for the health and diversity of the literary ecosystem.
This spirit of recognising and supporting booksellers is further echoed in efforts like those by best-selling author James Patterson, who annually awards holiday bonuses to independent bookstore staffers, celebrating their indispensable contributions to promoting literacy and reading culture. Such initiatives reflect a wider industry understanding of the indispensable role bookshops play not only in selling books but in nurturing literary communities.
Overall, the successes of Rayner, Ashworth, and McNicoll in the Readers Awards not only shine a light on Scottish literary talent but also reaffirm the enduring importance of independent bookshops as hubs for discovery, connection, and celebration of stories that matter to readers.
📌 Reference Map:
- [1] (The Scotsman) - Paragraphs 1, 2, 3, 4, 5
- [2] (The Scotsman) - Paragraph 1
- [4] (AP News) - Paragraph 6
- [5] (AP News) - Paragraph 7
- [6] (AP News) - Paragraph 8
Source: Noah Wire Services