Arizona Secretary of State Adrian Fontes used a deepfake of himself to warn voters about the potential for AI-generated misinformation in the lead-up to the 2024 election. The video was showcased on "Meet the Press" on May 26, 2024, and featured an AI-generated version of Fontes explaining the dangers of deepfakes and fabricated content.
The deepfake emphasized that it was an impersonation created with Fontes' consent to emphasize the realistic and misleading nature of such technologies. Fontes likened the initiative to a military exercise, preparing election officials and the public to recognize and counter misinformation.
In addition to his efforts, President Joe Biden also commented on AI this week, calling for responsible and trustworthy innovation from AI companies. This comes amidst broader concerns about AI's impact, including instances where AI systems have generated false information, highlighting the need for vigilance in the digital age.