A parliamentary inquiry has warned that the rapid expansion of generative artificial intelligence risks hollowing out the UK’s cultural economy unless stronger protections are introduced for creators and performers. The House of Lords Communications and Digital Committee’s report frames the challenge as urgent, arguing that large-scale, unlicensed use of UK creative material by models trained overseas could leave domestic rightsholders uncompensated and undermined. According to the committee, the UK is well-placed to build a market for licensed access to cultural content if regulators set the right incentives. (Sources: UK Tech; Committee report)

At the heart of the committee’s prescription is what it calls “a licensing-first regime, underpinned by robust transparency, that safeguards creators’ livelihoods while supporting sustainable AI growth”. That model would require AI developers to secure permission and pay fair remuneration to rightsholders before training models on copyrighted works, rather than relying on the current patchwork of voluntary practices. The report stresses that any marketplace for licensing must complement, not supplant, existing licensing systems and must form part of a broader legal and regulatory framework. (Sources: Committee report; UK Tech)

The report sets out specific policy interventions. It urges the development of sovereign UK models that embed copyright respect by default, and it recommends a statutory duty requiring developers to disclose the datasets used to train AI. The committee also proposes examining how public procurement and other regulatory levers might be used to encourage compliance among international firms that operate in the UK market. Speaking to the scale of the risk, the committee’s chair, Baroness Keeley, said: "Our creative industries face a clear and present danger from uncredited and unremunerated use of copyrighted material to train AI models." (Sources: Committee report; Parliament evidence sessions)

The inquiry examined the government-backed Creative Content Exchange pilot, a digital marketplace intended to let cultural organisations licence digitised collections for AI use. While the exchange is described as a useful experiment, many stakeholders warned it must not "displace or undermine established licensing models" or be allowed to normalise a "de facto opt-out regime for AI training". The committee argues the exchange’s value depends on it forming one element of a comprehensive approach that secures fair payment and transparent provenance for training data. (Sources: Museums Association; MLEX; UK Tech)

The report also calls for new protections against unauthorised digital replicas, giving creators and performers clearer control over the commercial use of their identity and likeness by AI systems. International comparisons informed the committee’s work: hearings with overseas experts highlighted a range of approaches to rights-reservation, transparency obligations and handling AI outputs, which the Lords say should inform UK policy choices rather than leaving creators exposed. (Sources: Committee media notices; November evidence sessions)

Ministers have already taken some steps. The Creative Content Exchange pilot launched in January 2026 to provide a licensing route for datasets, but the government has moved away from supporting a commercial text and data exception with an opt-out mechanism, prompting the committee to urge a firmer rejection of opt-out models similar to those debated elsewhere. The Lords have previously examined how the UK can support creative-tech scale-ups to remain onshore, and their most recent exchanges with government stressed that copyright policy must be decisive if the economic benefits of creative AI are to be retained in the UK. (Sources: MLEX; Parliament scale-ups notices; government response)

The committee’s message is clear: without statutory transparency, enforceable provenance standards and a licensing-first marketplace, UK creators risk being sidelined as AI firms exploit vast troves of cultural material. The Lords call on the government to use its forthcoming economic assessment and its AI-and-copyright update to set out concrete steps that align commercial AI development with the preservation of the nation’s creative industries. (Sources: Committee report; Parliament government response)

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Source: Noah Wire Services