The Financial Conduct Authority has opened a consultation on whether its consumer credit financial promotions rules have become too dense, too prescriptive and too dependent on legacy drafting. In Consultation Paper CP26/15, the regulator says parts of the Consumer Credit sourcebook appear to duplicate protections now covered by the Consumer Duty and could be simplified without weakening standards. The FCA is also proposing a handful of technical changes to CONC 3.3.1AG to reflect the Digital Markets, Competition and Consumer Act 2024.

At the centre of the review is a broader attempt to strip out rules and guidance that the FCA believes add little beyond the requirement for firms to act in a way that produces good customer outcomes. Even so, the watchdog wants to keep some consumer safeguards that sit outside the Duty, including the right for consumers to pursue private action for breaches of financial promotions rules. That distinction matters because the same route is not available for alleged breaches of the Consumer Duty.

The consultation also asks whether current requirements around cost disclosure still work well in practice. The FCA says it wants views on the value of representative annual percentage rate disclosures, after research suggested many consumers do not fully understand how APR operates as a measure of borrowing cost. Alongside the paper, the regulator published separate research on how people use information at different points in the credit journey and on the trade-off between rigid rules and the more flexible, outcomes-based approach embedded in the Duty.

The consultation closes on 17 June 2026, and the FCA says it will publish a follow-up later this year after weighing responses. It is also inviting feedback on the linked discussion paper before deciding whether to take the APR review further. Firms and other stakeholders can respond through the FCA’s online form or in writing to its Consumer Finance Policy team.

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Source: Noah Wire Services